On June 28, at the 2021 MWC Barcelona exhibition, Qualcomm snapdragon 888 plus, which was eagerly awaited by many people in the industry, was officially released. This is an upgraded version of Qualcomm Xiaolong 888. Compared with Xiaolong 888, this upgraded chip integrates Qualcomm kryo 680 CPU, and the super core frequency is up to 3.0GHz. In addition, the computing power of the 6th generation Qualcomm AI engine is up to 32tops, and the AI performance is improved by more than 20%.
An Meng, President and CEO designate of Qualcomm, said: "We see that industries and enterprises continue to accelerate their digital transformation, and more and more intelligent edge terminals are connected to the cloud. This trend will drive the next round of global innovation wave, in which 5g will play a key role. Although we have encountered various challenges in the past year and a half, the mobile ecosystem still performs well. Today, more than 165 operators have launched 5g services, and More than 270 operators are investing in 5g technology. 5g terminals are expanding at a similar rate. Nearly 1000 5g terminals using Qualcomm solutions have been released or are under development, including smartphones, tablets, PCs, data cards, home CPE and extended reality (XR) glasses. "
In the past year, the market of 5g high-end flagship mobile phones with more than US $400 was highly competitive. In China, apple relied on iphone12 to secure most of the market share of high-end flagship mobile phones. Huawei mobile phones once occupied 12% of the market share in the high-end market and suffered from chip difficulties. After Huawei faded out, the high-end market ushered in the succession period of Android camp, and Qualcomm's Xiaolong 888 became the leader As the flagship standard configuration of many leading manufacturers such as Xiaomi, oppo and vivo, Xiaomi 11 also achieved 3 million sales in five months after its release. For the glory of just returning to supply, glory 50 with Xiaolong 778 chip received millions of bookings after its launch on June 16. What surprises will Qualcomm's latest 5g high-end mobile phone chip bring to manufacturers in the Android camp?
Christopher Patrick, senior vice president and mobile business manager of Qualcomm technologies, spoke at the GSMA conference that the new snapdragon 888 Pro Plus 5g flagship mobile platform will bring users top entertainment, connectivity and gaming experience.Snapdragon 888 plus has outstanding performance and will be smoother in the game and video experienceIn my latest interview with sun Yanbiao, President of the first mobile phone Research Institute, he said: Mobile phone mobile phone is now a very smart customer. They switch to 5G phones instead of 5G phones, especially video applications and video games. Consumers tiktok not only watch videos, but also need to produce high-definition short videos and distribute video. All these require the flagship mobile phone to have high computing power, high memory and large bandwidth, and provide full video uploading. , share experiences. "
Qualcomm Xiaolong 888 Pro obviously has a killer mace in optimizing the video and game experience. The computing power of the 6th generation Qualcomm AI engine of Xiaolong 888 Pro is up to 32tops, and the AI performance is improved by 20%. The dominant frequency of this chip super core is up to 3.0GHz, which is higher than that of Apple A14, and the AI computing power lags behind other competitors.
"We are very pleased to see glory's cooperation with Qualcomm take another step forward. The revolutionary advanced features brought by the new Xiaolong 888 plus 5g mobile platform can perfectly meet the needs of the upcoming glory magic3 series phones," said Fang Fei, President of glory product line, "The top-level performance of the new platform and the improvement in AI can help glory and flexibly create a mobile experience that meets the stringent needs of users. Through cooperation with Qualcomm technologies, magic series will bring an industry-leading experience and build an all-round technology flagship. We very much hope that users can enjoy this product as soon as possible.
Bryan Chang, general manager of ASUS mobile business, said: "Rog has always been committed to bringing users the best game experience. Using the new Xiaolong 888 plus 5g mobile platform is a powerful guarantee that Rog game phone can ensure that the overall performance of the product can be improved to a new level."The vice president of Xiaomi's mobile phone department and the manager of hardware engineering department said that we look forward to the powerful 5g, AI, games and video supported by Xiaolong 888 plus. Luan Xinlin, general manager of vivo product line, looks forward to the strong performance of Xiaolong 888 plus mobile platform, so that more consumers can enjoy the fun brought by mobile technology in the era of "everyone is a creator".The chip capacity of 5g terminal market determines the future pattern
Under the situation of serious shortage of global 5g chip supply, Qualcomm is also expanding the choice of OEM. According to Taiwan's supply chain news, in addition to the OEM of high-end chips by TSMC and Samsung, Qualcomm has also signed a long-term strategic cooperation agreement with liandian, which is a good news for the whole 5g terminal industry chain.Ericsson's latest report predicts that by the end of 2021, the number of 5g subscribers worldwide will exceed 500 million, reaching 580 million, equivalent to an average increase of 1 million 5g subscribers per day. Because in China, 5g subscribers are expected to reach the 1 billion user milestone two years earlier than 4G.
As the leader in the development of 5g in the world, China has taken the lead in the shipment of 5g mobile phones. The China Institute of information and communications recently released a report showing that from January to May this year, the overall shipment of mobile phones in the domestic market totaled 148 million, a year-on-year increase of 19.3%. Among them, 5g mobile phones increased significantly. In May, the shipment of 5g mobile phones in the domestic market was 16.739 million, a year-on-year increase of 7.0%, accounting for the same proportion In the development of 5g mobile phones, Qualcomm, as the world's leading manufacturer of 5g chips, has been making continuous contributions.
Qualcomm's 5g chip layout is very comprehensive, from Xiaolong's 8-series flagship mobile platform to Xiaolong's 7-series, 6-series and 4-series. From the perspective of terminal pricing, the terminals enabled by Qualcomm's 5g solution span multiple price levels, ranging from about $250 to $1000 or even more. According to Qualcomm's official news, the flagship mobile phone equipped with Xiaolong 888 plus will be launched in the third quarter of 2021 To the market.5g millimeter wave technology small base station platform X65 modem Qualcomm 5g leading technology enables the whole industry chainOn June 28, Qualcomm also demonstrated the promotion route of 5g millimeter wave technology at the GSMA conference. Qualcomm is expected to cooperate with more than 40 operators and telecom equipment suppliers. These manufacturers have promised to use faster 5g millimeter wave technology, including China Unicom, guanghetong, Deutsche Telekom and Telstra Qualcomm has helped develop standards that make millimeter wave devices compatible worldwide. Mobile phone manufacturers such as apple have used Qualcomm's chips to obtain this technology.
"The rate of 5g millimeter wave is amazing. According to Okla data, the millimeter wave rate achieved by our 5g modem and RF system can reach 16 times that of 5g sub-6ghz band and 38 times that of LTE," said Ann Meng, President and CEO designate of Qualcomm For operators, millimeter wave deployment is cost-effective. GSMA intelligence's recent analysis shows that where the demand for network capacity is high, the total cost of ownership of millimeter wave and medium band spectrum deployment system is lower than that of only using intermediate frequency band, which can save up to 35%. Obviously, the complete 5g is the best 5g.
It is reported that 180 operators in 45 countries and regions around the world are investing in 5g millimeter wave, including China Unicom, which will provide 5g services for the 2022 Winter Olympic Games. As early as February this year, Qualcomm Xiaolong X65 5g modem and RF system have been released, which is the world's first 10Gbps 5g modem and RF system and the world's first modulation solution meeting the 3GPP release 16 specification Modulator and RF system.
In the field of small base stations, Qualcomm launched the 5g ran platform fsm200 series at the exhibition. This is the second generation platform of the series, which adopts a 4-nm process and can achieve high energy efficiency, and the size is only about half of that of the previous generation platform. The platform can provide extremely high capacity and 8gbps rate, support global spectrum, and is compatible with the virtualized ran architecture. The platform supports 3GPP release 16, which is widely used With the increasing development momentum and attention to the enterprise private network for industrial applications, the platform will also provide solutions for many use cases, including future factories with advanced features such as ultra reliable and low delay communication supporting key business control of equipment and machines. In the field of base stations, it is also a major measure for Qualcomm to actively support 5g deployment and evolution.
In the process of rapid promotion of 5g business, Qualcomm has been using advanced communication technology and chip technology to enable the enrichment and product landing of 5g terminals, and also actively promote the deployment of base stations in 5g network. We look forward to experiencing the most dazzling chip technology with consumers and the birth of wonderful products in many terminal fields such as AR, VR and CPE enabled by Qualcomm Technology.Original, author Zhang Ying, wechat zy1052625525, please indicate the above sources for reprint. If you need to join the group, please add wechat elecfans999 and send your contribution to huangjingjing@elecfans.com.
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